Dagsmejan, the innovative sleepwear brand dedicated to redefining nighttime comfort, has found a natural synergy in collaborating with SWISSDENT, a leading Swiss dental care brand. This partnership bridges two essential elements of a healthy bedtime routine: preparing for restful sleep and maintaining oral hygiene. Catarina Dahlin, co-founder of Dagsmejan explains:
“Our brands share a mission to redefine our industries through innovation, natural materials, and sustainability. This collaboration felt like a perfect fit from the start.”
Both brands share a commitment to science-backed innovation and sustainability. Dagsmejan crafts its sleepwear with advanced materials scientifically proven to regulate body temperature, enhance comfort, and promote restorative sleep. Meanwhile, SWISSDENT applies cutting-edge technology to create dental products that protect and enhance oral health with gentle, effective solutions. Together, they represent a harmonious blend of quality and wellness. SWISSDENT CEO Astrid von Stockar adds:
“Sleepwear and toothpaste are a natural pairing—they both belong to the bedtime routine. Before heading to bed, we brush our teeth and change into sleepwear. Together, we provide top-tier oral and sleep hygiene, combining the best of science.”
The ultimate holiday gift set
Together SWISSDENT and Dagsmejan have created an exclusive holiday gift set. This limited-edition set is presented in a specially designed reusable decorative box and includes SWISSDENT BIOCARE gentle whitening toothpaste, the patented SWISSDENT PROFI toothbrush, and a color-coordinated sleep mask from Dagsmejan.
About the set:
SWISSDENT BIOCARE Whitening Toothpaste (100ml):The toothpaste strengthens tooth enamel through an innovative biomineralization formula that reduces sensitivity and prevents new stains. Its active ingredients fill micro-cracks in enamel, providing lasting protection. Alpha-hydroxy acids (AHA) promote gum regeneration and cell renewal, while plant extracts help prevent plaque buildup and improve gum health.
SWISSDENT PROFI Toothbrush: Featuring a patented spoon-shaped brush head, this toothbrush is designed to adapt perfectly to the convex surfaces of teeth. The small head allows for precise cleaning, even of the molars, while reducing the risk of gum damage often caused by larger brushes.
Dagsmejan Sleep Mask: The sleep mask is crafted from a premium blend of fine merino wool and eucalyptus fibers. This material is twice as light as cotton fabrics with comparable warmth and significantly more breathable. It’s incredibly soft and comfortable, ensuring a restful sleep.
